Discover the Brand Cherished by Celebrities, Including This Singer from Southern France
On her Instagram account, Héléna Bailly, widely recognized by her stage name Helena, recently shared a series of photos showcasing one of her favorite brands that accompanies her everywhere. It’s easy to see why she’s so fond of them.
Helena: The Rising Star Everyone is After
Despite not winning the eleventh season of Star Academy, where she was runner-up to Pierre Garnier, Helena has become a hot commodity in the entertainment world. Born in Belgium, her career has seen a meteoric rise, further evidenced by her securing two trophies at the NRJ Music Awards 2025. Her success caught the attention of APM Monaco, leading to a collaboration with the brand. “APM Monaco joins me on my tour with a stop in Cannes,” she noted in her Instagram post. Helena now joins the likes of Caroline Receveur, Eva Longoria, Camille Gottlieb, and Iris Mittenaere as a devoted fan of the French jewelry brand.
Helena Highlights Fall 2025 Collection from APM Monaco on Instagram
In her Instagram updates, Helena shines a spotlight on the latest from APM Monaco’s Autumn 2025 collection. The blonde beauty is seen wearing two stunning jewelry sets. First, she sports the “Pavé” range, inspired by the cobblestone streets of Rome, featuring a bracelet priced at 340 euros and a matching ring for 160 euros.
In the next couple of photos, Helena is seen crocheting and posing in front of her mirror with pieces named “Kaa.” Notable items include the Wrap bracelet for 330 euros, earrings priced at 88 euros, and a ring costing 170 euros. These pieces, crafted from sterling silver, complement Helena’s fair skin tone, enhancing her youthful beauty even more.
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Olivia Martinez is the Fashion Editor at Lady and The Track, bringing over seven years of experience in the fashion industry. With a background in fashion design and styling, Olivia has worked with top fashion brands and magazines. Her keen eye for trends and styling tips helps readers stay ahead of the fashion curve. Whether she’s covering runway shows or street style, Olivia ensures that Lady and The Track readers are always in the know when it comes to the latest in fashion.